Being a graphic designer is not a walk in the park. Graphic design is definitely not an easy task even though many people think otherwise. It may seem too inviting for beginners who have no experience nor prior education of it at all. Thus, it is important to educate them on the basics of Graphic Design and let their creativity flow naturally. But of course, practice and some helpful tips will go a long way in the process.
Tips and Tricks
Without further ado, here are some of the beginner tips that graphic designers live by.
Fonts are very important
When it comes to clarity and readability of the information in your design, fonts play a very important role. Thus, selecting the perfect font is vital. It could make or break your design. Brands are very picky regarding fonts because this is one way for people to remember them. Moreover, when working on projects that are not too restricted, try to play around with different fonts. You can experiment with the styles instead of sticking with the default ones.
Use colors to catch the attention
According to research, you have 8 seconds of a viewer’s attention on the internet. After that, they will either act towards you or away from your design or brand that you represent. Thus, it helps to use colors that pop to make the design pop as well. Instead of going for a pale and muted color palette, go for something bright and exaggerated. You can use those high contrast palettes like red and black, and yellow and black or whites with vibrant background colors. However, you must remember to check the cohesiveness of the design to make it work because you could easily mess this one up.
Sketch, Sketch, Sketch
When in doubt, sketch. When in a creative block, sketch. When bored, sketch. Even with the improving technology in the field of graphic design, beginners must never forget where everything started and that is with a simple pen and paper. Of course, you can easily create your design on the computer but you might be able to make it better if you sketch first. Trust, us when we say that you will eventually find sketching helpful to your thought process because you already have a basic representation of what you’re trying to create.
Be consistent with your images
It is easy to get sidetracked for a graphic designer so we must emphasize that you should ensure the consistency of your images all throughout the design. This includes the quality, framing, style, proportions, and lighting of those elements. Moreover, other additional elements like graphics, diagrams, images, and illustrations should represent meaning to your project.
Less is more
As cliché as this may sound but sometimes in graphic design, less is definitely more. Beginners make a common mistake to overdo their projects. This is understandable because they want to show off and impress the boss with how creative they are. All the while, sacrificing the content and quality of their output. Too many colors, typefaces, and elements. This creates a hectic feeling in their design and doesn’t allow the design to breathe on the page. Thus, it helps to take a step back and evaluate your design as a whole. If your instinct says that it lacks elements, then add more. If your instinct suggests you go with something simple, then less is more. Most of the time, trust your designer instincts.
Check the page balance
One of the first things you have to learn as a graphic artist is the principles of symmetry and balance. You have to make sure that the page balance is stable enough to create an impactful design. Specifically, the task you’re working on should be evenly loaded on the left and right, or upwards and downwards in specific situations.
Play around with Texture
Do not be afraid of texture! This may seem just a small element but will definitely help your design reach a higher potential. This will make your project look more professional and edgy at the same time. When the texture is executed successfully, your design will have proper and visually-pleasing dimensions. On the other hand, if it is done poorly, it will just be a distraction or an eyesore.
Never rely on misleading images
Some designers are guilty of this because they can’t seem to let go of a beautiful photograph. However, you must do it. It takes a lot of research to find something that will fit your design perfectly. Take all the time and resources you need to find the one. Do not settle with a misleading stock image. Ever.
Proper use of lines
Last but definitely not least, you should learn the proper use of lines for separation because this could make or break the style and impact of your design.
Practice definitely makes perfect. So what better way to work on your skills than to play around with some existing mockups that are available for free. This way, you get a glimpse of how some widely-used and common designs are made. You can check out https://pixelpapa.com/resources/graphics/mock-ups for free mockups and templates at your expense.